SEO Case Study

How This Practice Boosted New Patient Numbers With SEO Services

This detailed case study explores the comprehensive SEO strategies employed by GDW that successfully transformed this practices monthly influx of new patients and drastically improved conversion rates.

+600%

Increase in average monthly calls and form submissions

+16%

Increase in keyword visibility in their local market

48%

Increase in monthly website sessions after 2 months


SEO Case Study

Reinvigorating a Newly Purchased Practice with SEO

Lear more about this new purchased dental practice increased new patient numbers and monthly bookings with SEO services.

4X

Increase in average monthly calls and form submissions

+88%

Increase in average monthly
organic sessions

+47%

Increase in average keyword visibility

Industry News

Are Google Local Services Ads Viable for Dentists at This Early Stage?

Practices have many marketing options to find new patients, but in early 2023 Google introduced Google Local Services Ads (LSAs) as a new option for the dental industry. LSAs are a “pay-per-lead” model instead of “pay-per-click”, and GDW wanted to test Google Local Services Ads (LSAs) for dentists as a viable lead generation source for our clients.

$126

Cost Average Cost Per Verified Lead

$106

Lowest Average Cost Per Verified Lead

$1534

Average Total Ad Spend in Study

Paid Search Case Study

How Google PPC Ads Transformed
This Dental Practice’s Patient Numbers

In an increasingly competitive market, it is vital for dental practices to adapt their marketing
strategies to stay ahead. One such client and practice we work with, located in Fort Collins, CO
(population 170,000), embraced our suggestion to use Google Pay-Per-Click (PPC) advertising
and witnessed a substantial positive impact on its patient acquisition and practice growth.

$8.82

Average Cost Per Click

$20.26

Average Cost Per Lead

20.64%

Average Conversion Rate


Paid Search Case Study

How PPC Ads Boosted Monthly Conversions for a Multi-Location Practice in a Large, Metro Market

Our esteemed client owns and operates a group of three well-established, full-service dental
practices in the greater Toronto, Canada area. However, they soon encountered a challenge in effectively filling their schedules for high-value services. Seeking to address this issue, they sought the expertise of our marketing team to implement a paid search advertising campaign for each location.

$28.90

Average Cost Per Lead

$5

Average Cost Per Click 

27

Average Conversions Added Per Month

Create Your Own Success Story

Ready to take your dental practice to new heights? Contact GDW today and let us create a customized digital marketing strategy tailored to your unique needs. Experience the same success as our featured case studies and attract more patients to your practice. Get in touch with GDW now and let's embark on your journey towards dental marketing success.

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